LUMA - Rebranding A Modern Wellness Startup

Brand Identity / Web Design

Summary:

A premium rebrand and digital experience for a wellness startup repositioning into the luxury market.

Challenge:

The existing brand lacked emotional depth and premium perception.

Solution:

Developed a cinematic visual system, editorial typography, and immersive Framer experience.

Results:

  • +210% engagement increase

  • +140% product conversion uplift

  • Featured on multiple design galleries

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We’ll get back to you personally, usually within a few hours.

Northframe Studio partners with ambitious startups and modern businesses to create strategy-led visual systems and websites.
Northframe Studio partners with ambitious startups and modern businesses to create strategy-led visual systems and websites.
Northframe Studio partners with ambitious startups and modern businesses to create strategy-led visual systems and websites.

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